This awesome keychain is roughly the size of an Eisenhower silver dollar. It measures roughly 1 3/4" in diameter and is approximately 1/8" thick. it is attached to a quality ring by a 1" piece of chain. Total length 3 3/4". The Full Throttle Rocker logo is raised on the coin. The words "World's Largest" and "Biker Bar" flank the skull and below the word Saloon it says "Sturgis, S.D."